Industries
Solutions
Track business performance against key competitors at every stage of the product lifecycle.
SOLUTIONS
We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.
SOLUTIONS
Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.
SOLUTIONS
Liquid Mix is so Powerful
It feels like having your own media analyst with up to a 45x return on investment... read more
Company
Resources
Technology
Liquid AI
Developed to answer your most pressing business questions, Liquid AI™ is a fusion of leading data assets, robust data science, and deep industry knowledge.
Superior Data
AI is only as good as the data it is trained on. Circana is your industry’s data truth-set and has coded attributes for every item.
Robust Science
Algorithms are at the core of AI intelligence. Circana has thousands of analytical models that are tuned for your industry.
Domain Expertise
AI unchecked can produce unreliable or inaccurate results. Circana knows your industry and how you analyze your business.
Join more than 7,000 clients and partners worldwide
Mass Customization of Knowledge
Liquid AI comes to life via Emiri and Brainwave, each designed to tackle various business challenges. Emiri is designed to empower anyone in your organization, no matter the skill level, to unlock insights through natural language, saving you time, enhancing productivity, and elevating decision-making. We know inspiration can strike anytime and anywhere, with Emiri Everywhere, you can interact and engage through email, Teams, SMS, and various other querying options. Brainwave takes things to the next level by going beyond the what to understand the why. Designed to streamline your business workflows, Brainwave automates and analyzes your business's complex, time-consuming queries and deliver polished, presentation-ready reporting output complete with AI-generated analysis, and insights. What takes weeks is now done in minutes.
Transform data into clear, consumable insights
Answer business questions in a fraction of the time
Enhance operational efficiencies and make insights accessible to more of your organization
Reduce complex tasks from weeks and days to just minutes
How You'll Grow with Circana's Complete Data
Confidence
Make decisions you can stand behind, backed by POS-verified data and trusted industry expertise. With category-specific insights and white-glove support, we make sure your budgets, audience segments, product innovations, and GTM strategies deliver real, measurable outcomes. No noise, no guesswork.
Collaboration
Share one version of the truth with all. Our centralized, custom reporting platform breaks down data silos, giving your coworkers and external partners the clarity needed to work together effectively. With everyone working from the same place, you'll nurture in-house relationships and make quicker decisions.
Control
Build your data practice, your way. Integrate Circana’s proprietary, cross-industry data and superior technology into your existing architecture or use our Cloud Data Centers for a flexible analytics solution.
Consistency
Create an ecosystem of continuous measurement, focused on answering the right critical business questions to drive steady, sustainable growth. No more fragmented data or conflicting insights.
Affordable and adaptable
to your growth journey
We make data integration and analytics easy. Our flexible plans are built around your business needs.
Get a Demo
Get More From Data with AI-Driven Technology
The key to sustained long-term measurement and growth is working with data-backed strategies. Get the most out of your data by combining it with Circana’s industry data and using our AI-driven technology to transform that data into clear, actionable decisions.
