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Track business performance against key competitors at every stage of the product lifecycle.
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We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.
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Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.
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THE SINGLE SOURCE OF TRUTH FOR
Fashion Accessories
To stay ahead in the fashion accessories industry, it’s critical for brands and retailers to know what is selling, where, why, and for how much.
Reliable data and industry expertise keep brands and retailers on top of important and emerging trends in a rapidly changing market landscape.
Circana provides complete, accurate information about your products’ sales based on best-in-class point-of-sale and consumer data. Armed with these insights, you can track trends, identify business opportunities, and grow your business.
We also offer analytic solutions such as segmentation, price and promotion evaluation, forecasting, and more. Our industry analysts push our clients beyond these unmatched data assets to inspire actions and unlock growth.
Join more than 7,000 clients and partners worldwide
It all starts with our
Industry Experts
“Fashion is still important to consumers, but they are also asking what the product can do for them. Brands that guide the consumer, offering solutions to problems they didn’t know they had, will be the fashion accessories leaders.”
With our best-in-class data, you can:
INDUSTRY RANKING
Data Spotlight
Backpacks, Handbags, and Luggage Hold Top Spots in Accessories—Backpacks See Notable Decline
There were no changes in the top 8 product rankings compared to the prior period. Backpacks remain the clear leader, despite a substantial -14.4% decline in sales. Handbags and Luggage hold steady at ranks 2 and 3, with Handbags showing modest growth at +3.4%. No significant shifts in product rankings were observed.
Source: Circana, Liquid AI™,
August, 2025
Data Source:
Point of Sale (POS) Data
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